1. Introduction
Active-PCB values your privacy and is committed to safeguarding your personal data. This Privacy Policy explains how we collect, use, and protect your personal information in compliance with the General Data Protection Regulation (GDPR). It applies to all interactions with Active-PCB, including visits to our website, communications, and any services we offer.
2. Data Controller
Active-PCB is the data controller responsible for processing your personal data. If you have any questions about this Privacy Policy or your data, please contact us using the details below:
Contact Details:
- Address: Unit 4, Acre Road, Reading, Berkshire, RG2 0SU
- Phone: +44 (0)118 931 0292
- Email: sales@active-pcb.com
3. Personal Data We Collect
We may collect the following types of personal data:
- Identity Data: Name, title, company name
- Contact Data: Email address, phone number, address
- Technical Data: IP address, browser type and version, time zone, browser plug-in types, operating system, and other technology on the devices you use to access our website
- Usage Data: Information about how you use our website, including pages visited, time spent on each page, and links clicked (collected through Google Analytics)
- Marketing Data: Preferences in receiving marketing materials and communication preferences
4. How We Collect Your Data
We collect your data through:
- Direct Interactions: When you fill in forms or correspond with us via email, phone, or otherwise
- Automated Technologies: As you interact with our website, certain technical data is collected automatically through cookies, Google Analytics, and server logs
5. How We Use Your Data
We use your personal data for the following purposes:
- To Provide Services: Responding to enquiries, fulfilling requests, and delivering our products
- To Improve Our Website: Monitoring and analysing website usage to improve user experience (using Google Analytics)
- To Communicate with You: Sending important service-related communications or marketing materials (if consent is provided)
- To Comply with Legal Obligations: Complying with applicable laws and regulations
6. Legal Bases for Processing Your Data
Under GDPR, we rely on the following legal bases for processing your personal data:
- Consent: When you have given clear consent for us to process your personal data
- Contractual Obligation: Where we need to process your personal data to fulfil a contract with you
- Legitimate Interest: Where it is necessary for our legitimate interests, such as improving our services or ensuring security, provided that your fundamental rights do not override those interests
- Legal Compliance: Where we need to process your data to comply with a legal obligation
7. Data Sharing
We may share your personal data with:
- Service Providers: Third parties such as IT support and analytics providers, including Google Analytics, who assist us in managing our website and services
- Legal Authorities: If required by law or to protect our rights, we may disclose your data to legal or regulatory authorities
We do not sell your personal data to any third parties.
8. Data Security
We implement appropriate technical and organisational measures to safeguard your personal data from unauthorised access, loss, or misuse. Our security measures include encrypted communications and secure servers.
9. Data Retention
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying legal, accounting, or reporting requirements.
10. Your Rights
Under the GDPR, you have several rights in relation to your personal data, including:
- Right of Access: You can request a copy of the personal data we hold about you
- Right to Rectification: You can request correction of inaccurate or incomplete data
- Right to Erasure: You can request that we delete your personal data, where applicable
- Right to Object: You can object to the processing of your data in certain circumstances
- Right to Data Portability: You can request that we transfer your data to another organisation, where technically feasible
- Right to Withdraw Consent: Where we rely on your consent, you have the right to withdraw that consent at any time
To exercise any of these rights, please contact us at sales@active-pcb.com.
11. Cookies
Our website uses cookies to collect information about browsing behaviour. You can set your browser to refuse cookies, but this may affect your ability to use certain features on our website.
12. Google Analytics
We use Google Analytics to analyse traffic to our website. Google may collect data such as your IP address, browser type, and referring site. For more information, please see Google’s privacy policy: https://policies.google.com/privacy.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The latest version will always be posted on our website.
14. Contact Us
If you have any questions or concerns about this Privacy Policy or how we handle your personal data, please contact us at:
Active-PCB
Unit 4, Acre Road, Reading, Berkshire, RG2 0SU
Phone: +44 (0)118 931 0292
Email: sales@active-pcb.com